FranceTV Publicité and Canal+ Advertising are delighted to announce they are joining forces with a new multi-slot solution: "Treat yourself to the world".
This TV and digital offer allows international advertisers to communicate on a global scale and benefit from unrivaled coverage thanks to the influence of the France 24 and TV5Monde channels.
Brands will be able to broadcast their message in a premium, high-quality environment adapted to each region of the world:
- France 24 broadcasts 4 global news channels received by 444 million households
TV5Monde broadcasts 7 general interest channels received by 362 million households
Each week, our channels reach more than 11% of executives and managers in Europe*, more than 45% in North Africa** and more than 84% in French-speaking Sub-Saharan Africa***.
Digitally, TV5Monde recorded nearly 8 million monthly visits in 2020 (+57% vs. 2019) and France 24 nearly 29 million monthly visits (+59% vs. 2019).
As a reminder, FranceTV Publicité, which markets all advertising space for France 24 and TV5Monde, approached Canal+ Advertising in 2018 to act as the advertising network for these 2 channels for French-speaking Sub-Saharan Africa.
*Affluent Europe 2020 – IPSOS / Executives & Managers base
** Africascope Maghreb 2019 – Kantar / Executives & Managers base
*** Africascope 2020 (September – December 2020) / Executives & Managers base