FranceTV Publicité’s goal this year is to create

“More space(s) for Responsibility”

FranceTV Publicité is continuously making adjustments and innovating to be in sync with its clients and help them promote their initiatives.

It is moving towards greater flexibility and agility to support advertisers and their partners, and is creating a visual environment that highlights advertising space dedicated to environmentally and socially responsible messages and products.

FranceTV Publicité has chosen Responsibility as a major priority in its strategy, and, as this new year starts, is launching 10 initiatives.

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28.7M monthly visits in 2020

(+59% vs 2019)*

26.5M home page views since the launch

of the application on September 9, 2020**

Source: *France 24  / **TV5Monde


In response to the crisis that particularly affects the tourism sector, India has shown positive initiatives to attract tourists.

The Ministry of State for Tourism & Culture (IC) launched the Incredible India Website in Chinese, Arabic and Spanish languages (in addition to the existing languages English, Russian, Korean, Japanese, French, German, etc.) to attract tourists from these regions.

It has also taken various steps to overcome the crisis caused by the Covid-19 pandemic in the tourism sector. For instance, digital media will be used fully to promote and spread awareness about the tourist destinations and activities. Detailed operational guidelines for Covid safety and hygiene has been prepared to create awareness, training and assessment of compliance of the guidelines.

Operational recommendations for hotels, restaurants, B&Bs/ Home stays and Tourism Service Providers have been formulated and issued to facilitate smooth resumption of business.

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Stéphanie Gaumont
International and Overseas Managing Director
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Wissam Sahraoui 

International Marketing and Sales Director

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Laetitia Sampic
International Sales Manager
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Félicie Genest
International Sales Manager
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Sébastien Beruard

International Sales Manager

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Mar Serrano
International Sales Manager
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